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Simplifying Price Discovery

Undertaking a life settlement shouldn't have to be a Faustian bargain for an advisor or principled life insurance professional who wants your client to receive the maximum possible value for their surplus or unwanted life insurance. It shouldn't have to be "better than nothing" and you shouldn't have to suffer through the indignities of an opaque and expensive process to do right for your client.

So, the most important thing we do is enable advisor confidence in the price discovery process - that your client will have received the absolute maximum possible proceeds from their policy - because price discovery is expeditious, transparent, comprehensive, and effective. And fees are rational and defensible.​

״Simplicity is the ultimate sophistication״

~ Leonardo da Vinci

Doing Things Very Differently

With extensive industry experience - having spent seven years as buyers with a large private equity-backed buyer of life settlements before we started this business - and a philosophy of transparency and abundance, not opacity and scarcity, we designed a price discovery process that is materially different from and substantially better than the badly flawed incumbent channel of life settlement brokers. Since 2016, our approach has combined the benefits of competition among multiple credible buyers (and an inherently smarter auction process) with the efficiency and transparency benefits of direct engagement between you and those buyers (actually, with their regulated market partners, the Providers). We are not a broker, but rather an advisor to fiduciaries and fiduciary-minded wealth advisors and life insurance producers, enabling you to engage, on your client's behalf, a universe of the top institutional buyers of in-force life insurance. Our clients are,  exclusively, accredited financial advisors who, in the process of doing estate and financial planning work for their clients, need to know the value of unwanted and surplus life insurance. We deliver you, the trusted wealth and insurance advisor to your clients, the most transparent, efficient, and effective price discovery, with actionable bids in less than 10 days (vs. 45 - 60 with brokers) and for a service fee 1/4 of the commission that brokers charge, ensuring net proceeds for your client that are at least 40% higher than any other means to engage the market.

Advisors

We are an advisor to you. You remain an advisor to your client, and are invited to the auction room, seeing firsthand all of the interactions with bidders, not relying on us for characterizations of demand. As an active participant in the process, you can confidently support the outcome to your client.

Providers

Providers represent buyers, performing all underwriting, bidding, and contracting on behalf of those buyers. While there are scores of licensed Providers, you will engage only the highest quality of them, enough to ensure complete coverage of and competition among the most responsible, reliable buyers.

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Capital

There is a universe of responsible, institutional buyers, including private equity, pension plans, endowments, and family offices, of in-force life insurance, each with a unique perspective of value for any given policy, that owns about $100 billion of policies.

Orchestrating the Best

We understand that as a fiduciary or fiduciary-minded wealth advisor or insurance professional looking out for the best interests of your client and assessing the potential utility of a life settlement, while maximum bids and net proceeds are of likely the greatest significance, a broader description of the value proposition of the transaction is important to consider, and so enabling you to directly engage the highest-quality counterparties is a critically important element of your engagements.

Transparency

Are you engaged in the process or do you cede control to a broker, relying on their attestations? How clearly do you understand what is occurring?

Efficiency & Speed

How long does your client wait to start the auction and how long does it take? What is the psychic and economic cost of that time and uncertainty?

Efficacy

Does the auction generate the private value bid (true max value) from the winning bidder, or just the bid necessary to beat the second highest bid?

Fees

How much is your client paying in fees? If  engaging a single buyer or Provider, how much are they giving up in a non-competitive bid?

Transparency

Are you engaged in the process or do you cede control to a broker, relying on their attestations? How clearly do you understand what is occurring?

Efficiency & Speed

How long does your client wait to start the auction and how long does it take? What is the psychic and economic cost of that time and uncertainty?

Efficacy

Does the auction generate the private value bid (true max value) from the winning bidder, or just the bid necessary to beat the second highest bid?

Fees

How much is your client paying in fees? If  engaging a single buyer or Provider, how much are they giving up in a non-competitive bid?

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